MSC always loved to celebrate a new ship’s entry to fleet in different ports, from the Mediterranean to the north Europe and with MSC Seaside has decided to expand its view arriving in the United States.
However there’s a person who has always been present during celebrations, Sophia Loren, the ultimate Godmother. The diva of Italian cinema had the honor and the burden to cut the ribbon of all the new built of the fleet, since Lirica in 2003, thanks to a long friendship that binds it to the owner Gianluigi Aponte.
Another characteristic of these events is the constant presence of prominent figures, both Italian and international. Among these many characters there are two who have given prestige to these festive evenings thanks to their huge international fame: Andrea Bocelli and Ennio Morricone. The Maestro, famous for being the author of Oscar-winning soundtracks, carries on his friendship with MSC since 2007, on the occasion of the MSC Orchestra christening in the port of Civitavecchia, then further sealed by his presence at MSC Preziosa christening, in Genoa in 2013. In the same year he entered the homes of cruise passengers with Conmigo, soundtrack of the film “One Night at Dinner” (Metti una sera a cena), rearranged by Morricone to be used for the spot MSC “not just any cruise”. Andrea Bocelli, however, enters the MSC world in 2008, when he enchants the theatre of MSC Poesia, moored in the port of Dover, with a concert in honor of the new ship. The tenor returns to celebrate an MSC ship in 2017, performing in Miami, on the occasion of MSC Seaside’s Naming Ceremony and again in 2019 for MSC Bellissima’s Ceremony in Southampton.
But the celebrities present in MSC christenings are many others. In 2008 in Dover we could find among the audience Prince and Princess Michael of Kent, part of the English royal house. In the same year, for MSC Fantasia christening in Naples, Pino Daniele, Renzo Arbore with his Italian Orchestra and Lucio Dalla performed in the stage. In 2009 in Barcelona the singer Amy Stewart, as Ambassador of UNICEF, as well as the master Josè Carreras and the dancer Eleonora Abbagnato participated in the celebrations in honor of Splendida. In 2012 in Marseille, Gerard Depardieu dedicated an ode to MSC Divina.
In the interactive map below you can find out which are the eleven ports that the Company has decided to honor with an important event such as a christening, from Italy to the United Kingdom, from Germany to Spain, passing through France and flying to United States. The most exploited port is Genoa, the main home-port of the Mediterranean both in winter and in summer, followed by Naples and Hamburg, also with more than one christening.
Click on the marker to find out which ships have been christened in the selected port
You may also like
MSC Cruises has unveiled its new global brand positioning by broadcasting the new commercial on free and paid for channels in United Kingdom and Ireland as first countries. In the next weeks the advertising spot will roll-out globally through an integrated marketing...
MSC Cruises today christens MSC Grandiosa, its newest, most environmentally-advanced flagship, in the city of Hamburg on the fourth and final night of celebrations in the Blue Port. Part of the cruise line’s largest and longest christening event ever, this part of MSC...
With just one month until the Christening of MSC Grandiosa, MSC Cruises has announced the line-up for the star-studded four-night celebration. With international and German celebrities, the events have been designed for international guests from all around the world...